IQOS ILUMA i One Digital Violet

The Digital Violet finish

Digital Violet is a muted, slightly grey violet in a matte shell. It is softer than Electric Purple and priced like the core colours, so it is the way to get a purple-family i One without paying the special-edition price.

The shell is light and sits comfortably in one hand, and because the battery and the heater share one body there is no holder to keep track of in a bag or a pocket.

Who the ILUMA i One in Digital Violet suits

Digital Violet suits someone who wants a colour with character at the standard i One price. The ILUMA i Standard also comes in Digital Violet if you want the touchscreen and Pause Mode in the same shade.

Comparing models? The IQOS ILUMA i One page covers the model in depth, and IQOS ILUMA i Standard from AED 235 and IQOS ILUMA i Prime from AED 330 are the alternatives. Every colour of every model is on the IQOS ILUMA i devices page.

IQOS ILUMA i One Digital Violet — specifications

Using the ILUMA i One

Charge it fully before the first session. Then slide a TEREA stick in until the printed line meets the rim: the device starts heating on its own, vibrates when it is ready after about 20 seconds, and the session runs about six minutes or fourteen puffs, whichever comes first.

Pull the stick straight out when it is done. It comes out clean, with no ash and nothing left in the chamber, because the heat comes from a metal core inside the stick, not from a blade in the device. There is no cleaning routine.

TEREA sticks for the ILUMA i One

The ILUMA i One takes TEREA sticks only — every market edition, from AED 109 a carton of 200. Regular smokers usually start with TEREA Amber or TEREA Silver; menthol smokers with TEREA Turquoise or TEREA Purple Wave. The full list is on the TEREA flavours page. Device and sticks arrive in one delivery for one AED 30 charge, free above AED 350.